- Physical and financial wellness are interconnected, and customers consider insurers as preferred providers for both physical and financial wellness advice and services.
- A Wellness-as-a-Service Framework can help insurers evolve transactions into relationships by focusing on hyper-personalized experiences, better digital customer journeys, and connected ecosystems solutions.
- Wellness-as-a-Service will require insurers to prioritize tech-based transformation and build modular, data-driven, platform-focused technology architectures while proactively managing privacy and regulatory challenges