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How different views on digital transformation impact customer experience

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Registro MARC
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1001 ‎$0‎MAPA20230002216‎$a‎Beasley, Rosie
24510‎$a‎How different views on digital transformation impact customer experience‎$c‎Rosie Beasley‎$h‎Post
520  ‎$a‎Digital transformation is fundamental to insurers' drive for customer centricity and future competitiveness, but a misalignment in strategic goals between boardroom and business is slowing progress. Those that have yet to begin their digital transformation journey are wary of change and of what kind of impact it might have on their customer relationships
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650 4‎$0‎MAPA20080590567‎$a‎Empresas de seguros
650 4‎$0‎MAPA20190001328‎$a‎Márketing de la empresa de seguros
650 4‎$0‎MAPA20170006503‎$a‎Transformación digital
650 4‎$0‎MAPA20150006509‎$a‎Experiencia del cliente
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