The Future of digital bancassurance sales : identifying trending digital sales models in bancassurance
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|---|---|---|---|
| LDR | 00000cam a22000004b 4500 | ||
| 001 | MAP20230012239 | ||
| 003 | MAP | ||
| 005 | 20231214134306.0 | ||
| 008 | 160809s2016 usa|||| ||| ||eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a219.21 | ||
| 245 | 1 | 4 | $aThe Future of digital bancassurance sales$b: identifying trending digital sales models in bancassurance$cJosé González... [et al.] |
| 260 | $aParis [etc.]$bArthur D. Little Services$c2023 | ||
| 520 | $aBanks are evolving by leaps and bounds, using digital channels to facilitate interactions and meet the demands of their customer base. In this context, the bancassurance model which has been an example of success in past decades must adapt to changing customer requirements and seek ways to continue growing. In this Viewpoint, The authors explore some options bancassurance businesses can initiate to help them thrive and capture the digital sales opportunity | ||
| 650 | 4 | $0MAPA20080561482$aBancaseguros | |
| 650 | 4 | $0MAPA20100037522$aMedios digitales | |
| 650 | 4 | $0MAPA20080607531$aOrientación al cliente | |
| 650 | 4 | $0MAPA20080606091$aEstrategia empresarial | |
| 650 | 4 | $0MAPA20080609542$aCanales de distribución | |
| 650 | 4 | $0MAPA20210002564$aOmnicanalidad | |
| 650 | 4 | $0MAPA20080583224$aVentas de seguros | |
| 650 | 4 | $0MAPA20120023437$aMarketing digital | |
| 650 | 4 | $0MAPA20080568641$aDigitalización | |
| 650 | 4 | $0MAPA20080577995$aSecreto bancario | |
| 650 | 4 | $0MAPA20080611200$aInteligencia artificial | |
| 700 | 1 | $0MAPA20230005156$aGonzález, José | |
| 710 | 2 | $0MAPA20080440602$aArthur D. Little | |
| 856 | $yhttps://www.adlittle.com/en/insights/viewpoints/future-digital-bancassurance-sales | ||
| 856 | $uhttps://www.adlittle.com/en/insights/viewpoints/future-digital-bancassurance-sales | ||
| 856 | 0 | 0 | $yMÁS INFORMACIÓN$u mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A |