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The Design and development of information products

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Registro MARC
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008  960920e19960321usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
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1001 ‎$0‎MAPA20080108700‎$a‎Meyer, Marc H.
24514‎$a‎The Design and development of information products‎$c‎Marc H. Meyer, Michael H. Zack
520  ‎$a‎Companies that produce information in printed or electronic form can learn much from research on physical products, including the development of product and process platforms to enhance design and development. The authors provide a framework for the architecture of information products and apply it to two companies that are creating competitive advantage by refining information through product and process technologies. The authors also consider ways that companies can design information products in the future to focus on costumers'implied needs and to take advantage of new interactive technologies
65011‎$0‎MAPA20080558888‎$a‎Información
65011‎$0‎MAPA20080586546‎$a‎Nuevas tecnologías
65011‎$0‎MAPA20080615574‎$a‎Tecnologías interactivas
65011‎$0‎MAPA20080555061‎$a‎Management
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
7001 ‎$0‎MAPA20080183288‎$a‎Zack, Michael H.
7400 ‎$a‎Sloan management review
7730 ‎$w‎MAP20077000185‎$t‎Sloan management review‎$d‎Boulder‎$g‎Spring 1996 ; p. 43-59