Customizing customization
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Tag | 1 | 2 | Valor |
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LDR | 00000nab a2200000 i 4500 | ||
001 | MAP20071026374 | ||
003 | MAP | ||
005 | 20080418121422.0 | ||
007 | hzruuu---uuuu | ||
008 | 961129e19960923usa|||| | |00010|eng d | ||
040 | $aMAP$bspa | ||
084 | $a922.111.2 | ||
100 | 1 | $0MAPA20080105167$aLampel, Joseph | |
245 | 1 | 0 | $aCustomizing customization$cJoseph Lampel, Henry Mintzberg |
520 | $aA continuum of strategies shows that while some industries favor customization and some foster standardization, others mix the two in their products, processes, and customer transactions in intriguing ways | ||
650 | 1 | 1 | $0MAPA20080606091$aEstrategia empresarial |
650 | 1 | 1 | $0MAPA20080555061$aManagement |
650 | 1 | 1 | $0MAPA20080593483$aServicio al cliente |
650 | 1 | 1 | $0MAPA20080617868$aPlanificación estratégica |
700 | 1 | $0MAPA20080171735$aMintzberg, Henry | |
740 | 0 | $aSloan management review | |
773 | 0 | $wMAP20077000185$tSloan management review$dBoulder$gFall 1996 ; p. 21-30 |