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What is strategy?

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Título: What is strategy? / by Michael E. PorterAutor: Porter, Michael E.
Notas: Sumario: For almost two decades, managers have been learning to play by new set of rules. Companies must be flexible to respond rapidly to competitive and market changes. They must benchmark continuously to achieve best practice. They must outsource aggressively to gain efficiencies. And they must nurture a few core competencies in the race to stay ahead of rivalsRegistros relacionados: En: Harvard business review. - Boston. - November-December 1996 ; p. 61-78Materia / lugar / evento: Empresas Management Estrategia empresarial Competitividad Competencia Management estratégico Títulos secundarios: Título: Harvard business review
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