Placing trust at the center of your internet strategy
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Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000nab a2200000 i 4500 | ||
001 | MAP20071501453 | ||
003 | MAP | ||
005 | 20220901133900.0 | ||
008 | 010109e20000923usa|||| | |00010|eng d | ||
040 | $aMAP$bspa | ||
084 | $a922.111 | ||
100 | 1 | $0MAPA20080118372$aUrban, Glen L. | |
245 | 1 | 0 | $aPlacing trust at the center of your internet strategy$cGlen L. Urban, Fareena Sultan, William J. Qualls |
520 | 8 | $aBuilding trust at each phase of the acceptance process -- The keys to building web-site trust -- Virtual advisors as effective trust builders -- Truck town's trusted advisors -- The buyer's need for information or advice -- Selecting high pressure or complete trust -- Resisting, following or leading the trust-building trend -- Trust as the currency of the web | |
650 | 1 | 1 | $0MAPA20080584931$aEmpresas virtuales |
650 | 1 | 1 | $0MAPA20080547738$aInternet |
650 | 1 | 1 | $0MAPA20080606091$aEstrategia empresarial |
650 | 1 | 1 | $0MAPA20080614126$aFidelización de clientes |
650 | $0MAPA20080595296$aComercio electrónico | ||
700 | 1 | $0MAPA20080149710$aSultan, Fareena | |
700 | 1 | $0MAPA20080230388$aQualls, William J. | |
773 | 0 | $dBoulder$gnº 1, Vol. 42 Fall 2000 ; p. 39-48$tSloam Management Review |