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The Weird rules or creativity

Fichero PDF / PDF file
MAP20071501920
Sutton, Robert I.
The Weird rules or creativity / by Robert I. Sutton
Sumario: The article advocate several ideas about managing creativity that are clearly odd but just as clearly effective. One set of ideas relates to hiring, another to management, and a third to risk and randomness. All of them have solid grounding in academic research. And here's what's really weird
En: Harvard business review. - Boston. - September 2001 ; p. 94-103.
1. Management . 2. Estrategia empresarial . 3. Innovación empresarial . 4. Gestión de recursos humanos . 5. Cultura empresarial . 6. Creatividad . I. Título. II. Título: Harvard business review.