Sección: Artículos Título: What's your real cost of capital? / James J. McNulty... [et al] Notas: The article describes a alternative to capital asset pricing model (CAPM), it is market-derived capital pircing model (MCPM). This model is based on the traded prices of equity options on a company's shares. The results show that the discount rates given by MCPM are more realistic han the rates generated by CAPMRegistros relacionados: En: Harvard business review. - Boston. - October 2002 ; p. 114-121Materia / lugar / evento: Precios Política de precios Balances Análisis de balances Capital inversión Gestión financiera Política empresarial Metodología Otros autores: McNulty, James J Títulos secundarios: Título: Harvard business reviewOtras clasificaciones: 922.114 Derechos: In Copyright (InC) Ver detalle del número