Centro de Documentacion de Fundación MAPFRE - Strategic groups : theory, research and taxonomy

Notas: The article explains a concept strategic group, who appears to be a supply side concept in that it seeks to identify grouping or structures within industries, but it is a fact based on the observed a similarity of behaviour of firms. The stragic choices on which they are based are essentially long-term in nature and costly to reserve, and result in relatively tightly drawn group structures whithin the more loosely drawn industry structure of conventional theory. The strategic groups offers a distintive slant on the identifications of relative competitive position and suggest a systematic and comprhensive way of conducting a stregths and weaknesses analysis in terms of framework of relative competitive adventageRegistros relacionados: En: Strategic management journal. - Chichester [etc.] : Wiley. - Vol. 7, 1986 ; p. 141-160Materia / lugar / evento: Estrategia empresarial Grupos de trabajo Técnicas de grupos Gestión de recursos humanos Dirección de empresas Trabajo en equipo Ventaja competitiva Empresas Otros autores: Thomas, Howard
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