Búsqueda
Centro de Documentación

The Management of corporate portfolio strategy : analysis of the content validity of related diversification indexes
Fichero PDF / PDF file
MAP20071503341
Robins, James A. ‌
The Management of corporate portfolio strategy : analysis of the content validity of related diversification indexes / James A. Robins, Margarethe F. Wiersema
The article examines the content validity of the two types of continuous measures most widely used in strategy research, the related component of the entropy, and argues that important questions exist of portfolio "relatedness"
En: Strategic management journal. - Chichester [etc.] : Wiley. - Vol. 24, 2003 ; p. 39-59
1. Estrategia empresarial ‌. 2. Dirección de empresas ‌. 3. Diversificación empresarial ‌. 4. Validación ‌. 5. Ventaja competitiva ‌. 6. Política empresarial ‌. 7. Empresas ‌. I. Wiersema, Margarethe, F. ‌. II. Título.