Launching a world-class joint venture

<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
  <record>
    <leader>00000nab a2200000 i 4500</leader>
    <controlfield tag="001">MAP20071505108</controlfield>
    <controlfield tag="003">MAP</controlfield>
    <controlfield tag="005">20080418124514.0</controlfield>
    <controlfield tag="007">hzruuu---uuuu</controlfield>
    <controlfield tag="008">040416e20040201usa||||    | |00010|eng d</controlfield>
    <datafield tag="040" ind1=" " ind2=" ">
      <subfield code="a">MAP</subfield>
      <subfield code="b">spa</subfield>
    </datafield>
    <datafield tag="084" ind1=" " ind2=" ">
      <subfield code="a">922.111</subfield>
    </datafield>
    <datafield tag="100" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080090548</subfield>
      <subfield code="a">Bamford, James</subfield>
    </datafield>
    <datafield tag="245" ind1="1" ind2="0">
      <subfield code="a">Launching a world-class joint venture</subfield>
      <subfield code="c">James Bamford, David Ernst, David G. Fubini </subfield>
    </datafield>
    <datafield tag="520" ind1="8" ind2=" ">
      <subfield code="a">More than 5,000 Joint Ventures, and many more contractual alliances, have been launched worldwide in the past five years. The largest 100 JVs currently represent more than </subfield>
      <subfield code="3">50 billion in combined annual revenues.So it's  become clear to many companies tha alliances and contractual alliances can be ideal for managing risk in uncertain markets, and injecting newfound entrepreneurial spirit into maturing businesses</subfield>
    </datafield>
    <datafield tag="650" ind1="1" ind2="1">
      <subfield code="0">MAPA20080606091</subfield>
      <subfield code="a">Estrategia empresarial</subfield>
    </datafield>
    <datafield tag="650" ind1="0" ind2="1">
      <subfield code="0">MAPA20080599881</subfield>
      <subfield code="a">Alianzas estratégicas</subfield>
    </datafield>
    <datafield tag="650" ind1="1" ind2="1">
      <subfield code="0">MAPA20080618964</subfield>
      <subfield code="a">Asociaciones empresariales</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080042738</subfield>
      <subfield code="a">Ernst, David</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080131586</subfield>
      <subfield code="a">Fubini, David G</subfield>
    </datafield>
    <datafield tag="740" ind1="0" ind2=" ">
      <subfield code="a">Harvard Business Review</subfield>
    </datafield>
    <datafield tag="773" ind1="0" ind2=" ">
      <subfield code="w">MAP20077100345</subfield>
      <subfield code="g">February 2004 ; p. 91-100</subfield>
      <subfield code="t">Harvard business review</subfield>
      <subfield code="d">Boston</subfield>
    </datafield>
  </record>
</collection>