Centro de Documentacion de Fundación MAPFRE - Strategies for competing in a changed China

Notas: The success of local companies is threatening multinationals'plans to conquer the China market. Global companies must build new competencies in several areas if they are to regain the upper handRegistros relacionados: En: Sloan management review. - Boulder. - Summer 2004 nº 4 ; p. 85-91Materia / lugar / evento: Multinacionales Estrategia empresarial China Inversiones extranjeras Otros autores: Zeng, Ming
Títulos secundarios: Título: Sloan management review
Otras clasificaciones: 921.5