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MAP20071506060Papalexandris, AlexandrosImplementing the balanced scorecard in Greece : a software firm's experience / Alexandros Papalexandris, George Ioannou, Gregory P. PrastacosThe Balanced Scorecard (BSC) is a relatively new approach to strategic management and performance measurement and control, which has generated substantial interest in the academic and industrial communities. This paper presents the experience from the implementation of a specific BSC model at a large software development company in Greece. This study illustrates and evaluates the main obstacles and shortcomings, as well as the critical success factors that characterise such BSC projects, while offering managerial insights and guidelines for similar implementationsEn: Long range planning. - Oxford [etc.]. - Vol. 37, nº 4, August 2004 ; p. 351-3661. Grecia. 2. Management estratégico. 3. Estrategia empresarial. 4. Cuadro de Mando Integral. I. Ioannou, George. II. Prastacos, Gregory P.. III. Título. IV. Título: Long range planning.