Centro de Documentacion de Fundación MAPFRE - Innovating through acquisition and internal development : a quarter-century of boundary evolution at Johnson & Johnson

MAP20071506446

Innovating through acquisition and internal development : a quarter-century of boundary evolution at Johnson & Johnson / Samina Karim and Will Mitchell

This article discusess how firms innovate within and across firm boundaries by reconfiguring their resources and business units over time. Focusing on acquisitions and internal development as key aspects of business dynamics

En: Long range planning. - Oxford [etc.]. - Vol. 37, nº 6, December 2004 ; p. 525-547

1. Johnson & Johnson . 2. Innovación empresarial . 3. Estudios de mercado . 4. Diseño de productos . 5. Dinámica empresarial . 6. Empresas . 7. Adquisición de empresas . 8. Casos prácticos . I. Mitchell, Will . II. Título. III. Título: Long range planning.