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Countering the biggest risk of all

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MAP20071506781
Slywotzky, Adrian J
Countering the biggest risk of all / Adrian J. Slywotzky and John Drzik
You're insured and hedged against many risks - but not the gratest ones, the strategic risks that can disrupt or even destroy your business. Learn to anticipate and manage these threats systematically and, in the process, turn some of them into growth opportunities
En: Harvard Business Review. - Boston. - Vol. 83, nº 4 April 2005 ; p. 78-88
1. Management estratégico . 2. Gerencia de riesgos . 3. Evaluación de riesgos . 4. Empresas . 5. Riesgo estratégico . 6. Mapa de riesgos . I. Drzik, John . II. Título.