Centro de Documentacion de Fundación MAPFRE - Strategies that fit emerging markets

MAP20071506920

Strategies that fit emerging markets / Tarum Khanna, Krishna G. Palepu, and Jayant Sinha

Fast-growing economies often provide poor soil for profits. The cause? A lack of specialized intermediary firms and regulatory systems on which multinational companies depend. Successful businesses look for those institutional voids and work around them

En: Harvard Business Review. - Boston. - Vol. 83, nº 6, June 2005 ; p. 63-76

1. Estrategia empresarial . 2. Empresas . 3. Mercados emergentes . 4. Multinacionales . 5. Crecimiento económico . 6. Productos . 7. Globalización de la economía . I. Palepu, Krishna G. . II. Sinha, Jayant . III. Título.