MAPFRE : a growth strategy based on specialisation and exclusive networks
Objetos digitales
| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000cam a22000004 4500 | ||
| 001 | MAP20100094839 | ||
| 003 | MAP | ||
| 005 | 20101112144601.0 | ||
| 008 | 101112s2008 aut|||| ||| ||eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a020 | ||
| 100 | 1 | $0MAPA20080355135$aSugranyes Bickel, Domingo | |
| 245 | 1 | 0 | $aMAPFRE$b: a growth strategy based on specialisation and exclusive networks$cDomingo Sugranyes |
| 260 | $aSt. Anton, Tirol$b[s.n.]$c2008 | ||
| 500 | $aPaper presented in Insurance Day, St. Anton (Tirol), 23rd January 2008 | ||
| 520 | $aMAPFRE at a glance -- Selected historical milestones -- MAPFRE¿s growth path: main figures -- MAPFRE¿s growth path: market share -- MAPFRE today: breakdown of premiums and profits -- MAPFREs new international expansion: Turkey -- MAPFREs new international expansion: USA -- MAPFREs new international expansion: China -- Reorganisation of the alliance between MAPFRE and CAJA MADRID -- Expected new organisational chart -- MAPFRE: specialisation has allowed the company to develop competitive advantages -- MAPFRE¿s competitive advantages: client focus -- MAPFRE¿s competitive advantages: pricing -- MAPFRE¿s competitive advantages: claims management -- MAPFRE¿s competitive advantages: costs; specialisation model -- Distribution is the backbone of growth -- Life insurance: MAPFRE VIDA¿s leading multi-channel strategy -- The MAPFRE-CAJA MADRID alliance -- Distribution networks: number of exclusive and bancassurance sales points -- Expansion of the Latin American distribution network -- | ||
| 610 | 2 | 1 | $0MAPA20080434472$aINERCO |
| 650 | 1 | $0MAPA20080591281$aGrupos aseguradores | |
| 650 | 1 | $0MAPA20080630270$aInternacionalización de la empresa | |
| 650 | 1 | $0MAPA20080627195$aInternacionalización del seguro | |
| 650 | 1 | $0MAPA20080610326$aDistribución de seguros | |
| 650 | 1 | $0MAPA20080594312$aVentaja competitiva | |
| 650 | 1 | $0MAPA20080609542$aCanales de distribución | |
| 650 | 1 | $0MAPA20080599881$aAlianzas estratégicas | |
| 651 | 1 | $0MAPA20080637736$aEspaña | |
| 711 | 2 | $0MAPA20100061053$aInsurance Day$d2008$cSt. Anton (Tirol | |
| 856 | $qapplication/pdf$w1061515$yRecurso electrónico / electronic resource |