Centro de Documentacion de Fundación MAPFRE - Competing through data : three experts offer their game plans

Notas: Sumario: As big data creates new opportunities and threats, it also demands new mind-sets from senior executives about the role of information in business and even the nature of competitive advantage. The perspectives that follow may help shake up your thinking and forge that new frame of mindRegistros relacionados: En: The McKinsey Quarterly : financial services practice. - [New York] : Mckinsey & Company, October 2011 ; [12] pMateria / lugar / evento: Información Ventaja competitiva Management Otros autores: Hamerbacher, Jeff
Stevens, Brad
MacKinsey & Company
Títulos secundarios: Título: The Mckinsey Quarterly
Otras clasificaciones: 922.13