Pesquisa de referências

Online Europeans arent rushing to the Net to manage their insurance

<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
  <record>
    <leader>00000cam a22000004b 4500</leader>
    <controlfield tag="001">MAP20089003792</controlfield>
    <controlfield tag="003">MAP</controlfield>
    <controlfield tag="005">20220901134134.0</controlfield>
    <controlfield tag="008">070907s20072011usa||||       ||||||eng d</controlfield>
    <datafield tag="035" ind1=" " ind2=" ">
      <subfield code="a">MAP20070004388</subfield>
    </datafield>
    <datafield tag="040" ind1=" " ind2=" ">
      <subfield code="a">MAP</subfield>
      <subfield code="b">spa</subfield>
      <subfield code="d">MAP</subfield>
    </datafield>
    <datafield tag="084" ind1=" " ind2=" ">
      <subfield code="a">219</subfield>
    </datafield>
    <datafield tag="100" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080208721</subfield>
      <subfield code="a">Tongeren, Tim van</subfield>
    </datafield>
    <datafield tag="245" ind1="1" ind2="0">
      <subfield code="a">Online Europeans arent rushing to the Net to manage their insurance</subfield>
      <subfield code="c">Tim van Tongeren with Jaap Favier and Benjamin Ensor</subfield>
    </datafield>
    <datafield tag="260" ind1=" " ind2=" ">
      <subfield code="a">Cambridge</subfield>
      <subfield code="b">Forrester Research, Inc.</subfield>
      <subfield code="c">2007</subfield>
    </datafield>
    <datafield tag="300" ind1=" " ind2=" ">
      <subfield code="a">5 p.</subfield>
      <subfield code="b">graf</subfield>
    </datafield>
    <datafield tag="490" ind1="1" ind2=" ">
      <subfield code="a">For eBusiness, channel & product management professionals</subfield>
    </datafield>
    <datafield tag="520" ind1=" " ind2=" ">
      <subfield code="a">Insurance companies in Europe  like Zurich Insurance in the UK or Germanys Allianz  face a challenge: They want more people to use the Web for sales and service interactions, but few customers are interested in doing so. On average, only a third of European Net users who own insurance say they will use the Web for interactions like filing a claim, changing their address, or making a query the next time they need to. Improved adoption appears to be a waiting game as experience with the Net drives further uptake.</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080590567</subfield>
      <subfield code="a">Empresas de seguros</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080562342</subfield>
      <subfield code="a">Estadísticas</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080586294</subfield>
      <subfield code="a">Mercado de seguros</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080615307</subfield>
      <subfield code="a">Satisfacción del cliente</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080547738</subfield>
      <subfield code="a">Internet</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080586546</subfield>
      <subfield code="a">Nuevas tecnologías</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080610326</subfield>
      <subfield code="a">Distribución de seguros</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080609542</subfield>
      <subfield code="a">Canales de distribución</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080593483</subfield>
      <subfield code="a">Servicio al cliente</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="1">
      <subfield code="0">MAPA20080560409</subfield>
      <subfield code="a">Reino Unido</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2=" ">
      <subfield code="0">MAPA20080595296</subfield>
      <subfield code="a">Comercio electrónico</subfield>
    </datafield>
    <datafield tag="651" ind1=" " ind2=" ">
      <subfield code="0">MAPA20080637996</subfield>
      <subfield code="a">Alemania</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080042950</subfield>
      <subfield code="a">Favier, Jaap</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20080130077</subfield>
      <subfield code="a">Ensor, Benjamin</subfield>
    </datafield>
    <datafield tag="710" ind1="2" ind2=" ">
      <subfield code="0">MAPA20080436582</subfield>
      <subfield code="a">Forrester</subfield>
    </datafield>
    <datafield tag="830" ind1=" " ind2="0">
      <subfield code="0">MAPA20080534165</subfield>
      <subfield code="a">For eBusiness, channel & product management professionals</subfield>
    </datafield>
  </record>
</collection>