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MAP20090101098Carney, EllenIT services : banking and insurance services sourcing data / Ellen Carney. — Cambridge : Forrester Research, 2009From : Enterprise IT Services Survey, North America and Europe, Q2 2009Sumario: Bankers are more likely to stick to their current vendor outsourcing strategy, while insurers more likely change vendor sourcing strategy -- Multisourcing is driven by the need for better vendor service for bankers and quality improvement and innovation for insurers -- Across all industries, innovation needs are unmet by multi-vendor sourcing environments -- More than 50% of bankers indicate that multi-provider strategy isnt resulting in higher-quality outcomes -- 60% of insurers surveyed say vendor innovation is lacking in their multi-provider environments 1. Entidades financieras. 2. Empresas de seguros. 3. Banca. 4. Servicios tecnológicos. 5. Marketing estratégico. 6. Análisis comparativo. 7. Técnicas de venta. I. Forrester.