Customer advocacy 2009 : how customers rate US banks, investment firms, and insurers
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| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000cam a22000004b 4500 | ||
| 001 | MAP20090104778 | ||
| 003 | MAP | ||
| 005 | 20191202111912.0 | ||
| 008 | 070907s2009 usa|||| ||||||eng d | ||
| 035 | $aMAP20070008607 | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a921.94 | ||
| 245 | 1 | 0 | $aCustomer advocacy 2009$b : how customers rate US banks, investment firms, and insurers$cBill Doyle... [et al.] |
| 260 | $aCambridge$bForrester Research, Inc.$c2009 | ||
| 490 | 1 | $aeBusiness & channel strategy professionals | |
| 520 | $aUS consumers rate their financial services firms lower than ever in our most recent customer advocacy survey. Investment firms as a group rank lowest as former high-fliers Edward Jones and Vanguard slip and full-service firms like Morgan Stanley skid toward the bottom of our rankings. Banks bounced a bit higher year-over-year, with improved ratings for Wells Fargo and JPMorgan Chase. Insurers remain the highest-rated firms, with property and casualty firms leading the pack. Perennial standouts USAA and State Farm Mutual Automobile Insurance lead the way | ||
| 650 | 1 | $0MAPA20080601324$aEntidades financieras | |
| 650 | 1 | $0MAPA20080593483$aServicio al cliente | |
| 650 | 1 | $0MAPA20080606091$aEstrategia empresarial | |
| 650 | 1 | $0MAPA20080603182$aProductos financieros | |
| 650 | 1 | $0MAPA20080582180$aRatios de gestión | |
| 650 | 1 | $0MAPA20080590819$aEstudios de opinión | |
| 700 | 1 | $0MAPA20080023393$aDoyle, Bill | |
| 710 | 2 | $0MAPA20080436582$aForrester | |
| 830 | 0 | $0MAPA20090042902$aeBusiness & channel strategy professionals |