Customer advocacy 2010 : how customers rate US banks, investment firms, and insurers
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| Tag | 1 | 2 | Valor |
|---|---|---|---|
| LDR | 00000cam a22000004b 4500 | ||
| 001 | MAP20100005361 | ||
| 003 | MAP | ||
| 005 | 20200512151749.0 | ||
| 008 | 080912s2010 usa|||| ||| ||eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a921.94 | ||
| 245 | 1 | 0 | $aCustomer advocacy 2010$b : how customers rate US banks, investment firms, and insurers$c by Bill Doyle... [et al.] |
| 260 | $aCambridge$bForrester Research$c2010 | ||
| 490 | 1 | $aFor eBusiness, channel & product management professionals | |
| 520 | $aConsumer trust in financial institutions is returning. One year after the financial crisis brought the US economy to its knees, customers are more likely to say their financial institutions do whats best for them. But the positive sentiment is not evenly distributed. Insurers especially property and casualty firms like USAA and American Family Insurance bounced back higher than banks and investment firms. Customer ratings for super-regional banks like PNC Bank, U.S. Bank, and Branch Banking and Trust (BB&T) improved significantly from last year. But some of the largest banks in the US, such as Chase and Citibank, still crowd the very bottom of the rankings. And almost all investment firms are in the bottom half of our rankings. For the second year in a row, these wealth management firms as a group get the worst customer advocacy ratings overall | ||
| 650 | 1 | $0MAPA20080605520$aDefensa del consumidor | |
| 650 | 1 | $0MAPA20080603908$aServicios financieros | |
| 650 | 1 | $0MAPA20080603182$aProductos financieros | |
| 650 | 1 | $0MAPA20080582180$aRatios de gestión | |
| 650 | 4 | $0MAPA20080568184$aCalificaciones | |
| 650 | 1 | $0MAPA20080590819$aEstudios de opinión | |
| 651 | 1 | $0MAPA20080638337$aEstados Unidos | |
| 700 | 1 | $0MAPA20080023393$aDoyle, Bill | |
| 710 | 2 | $0MAPA20080436582$aForrester | |
| 830 | 0 | $0MAPA20080534165$aFor eBusiness, channel & product management professionals |