Seção: Documentos eletrônicos Título: Business planning for microinsurance : a brief guide / John Wipf and Denis Garand ; Capacity Building Working Group of the Microinsurance Network (MIN) with support of GIZ Sector Initiative Systems of Social Protection Autor: Wipf, John Publicação: Eschborn : Deutsche Gesellschaft für, cop. 2011Notas: Sumario: Introduction: What is a Business Plan? ; microinsurance business plan -- Product Idea, Business Goals -- Market Place and Competition -- Product Development and Pricing -- Marketing and Distribution -- Form of Company, Organizational Aspects -- Financial Planning -- Risk AssessmentMateria / lugar / evento: Microseguros Planificación de productos Productos de seguros Marketing Distribución de seguros Planificación financiera Valoración de riesgos Otros autores: Garand, Denis Deutsche Gesellschaft für Technische Zusammenarbeit Outras classificações: 219 Direitos: In Copyright (InC)