Competing through data : three experts offer their game plans

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<subTitle>: three experts offer their game plans</subTitle>
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<abstract displayLabel="Summary">As big data creates new opportunities and threats, it also demands new mind-sets from senior executives about the role of information in business and even the nature of competitive advantage. The perspectives that follow may help shake up your thinking and forge that new frame of mind</abstract>
<note type="statement of responsibility">Erik Brynjofsson, Jeff Hamerbacher, Brad Stevens</note>
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<publisher>[New York] : Mckinsey & Company, October 2011 ; [12] p</publisher>
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