Should you have a global strategy?
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001 | MAP20110068868 | ||
003 | MAP | ||
005 | 20111130114931.0 | ||
008 | 111125e20111003usa|||p |0|||b|eng d | ||
040 | $aMAP$bspa$dMAP | ||
084 | $a92 | ||
100 | 1 | $0MAPA20080021689$aCarr, Chris | |
245 | 0 | 0 | $aShould you have a global strategy?$cChris Carr, David Collis |
520 | $aSenior executives weighing strategies appropiate for today¿s global economy will hear ontradictory advice. Some say you need to move quickly, before competitors, to establish a worldwide presence; other cite data showing that this approach is often less profitable | ||
650 | 1 | $0MAPA20080623081$aGlobalización de la economía | |
650 | 1 | $0MAPA20080606091$aEstrategia empresarial | |
650 | 1 | $0MAPA20080600945$aDirección estratégica | |
700 | 1 | $0MAPA20110030230$aCollis, David | |
773 | 0 | $wMAP20077000185$tSloan management review$dCambridge : MIT Sloan School of Management, 1985-2012$x1532-9194$g03/10/2011 Tomo 53 Número 1 - 2011 , p. 21-24 |