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What's your language strategy? : it should bind your company's global talent management and vision

Recurso electrónico / electronic resource
Registro MARC
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100  ‎$0‎MAPA20120013773‎$a‎Neeley, Tsedal
24510‎$a‎What's your language strategy?‎$b‎: it should bind your company's global talent management and vision‎$c‎Tsedal Neeley, Robert Kaplan
520  ‎$a‎Language pervades every aspect of organizational life. It touches everything. Yet remarkably, leaders of global organizations, whose employees speak a multitude of languages, often pay too little attention to it in their approach to talent management. As we have observed in countless organizations, unrestricted multilingualism creates inefficiency in even the most dedicated and talented workforces. It can lead to friction in cross-border interactions, lost sales, and a host of other serious problems that may jeopardize competitiveness. Developing a comprehensive strategy for managing language can help transform that vulnerability into a source of competitive advantage
650 4‎$0‎MAPA20080610722‎$a‎Estrategia organizativa
650 4‎$0‎MAPA20080561802‎$a‎Comunicación
650 4‎$0‎MAPA20080624491‎$a‎Lenguaje de las negociaciones
650 4‎$0‎MAPA20110000202‎$a‎Relaciones comerciales
650 4‎$0‎MAPA20080572945‎$a‎Multinacionales
650 4‎$0‎MAPA20080568399‎$a‎Competitividad
650 4‎$0‎MAPA20080621452‎$a‎Gestión de recursos humanos
650 4‎$0‎MAPA20080544232‎$a‎Idiomas
7730 ‎$w‎MAP20077100345‎$t‎Harvard business review‎$d‎Boston : Impact Media Comercial S.A., 1988-‎$g‎01/09/2014 Tomo 92 Número 9 - septiembre 2014 , p. 70-76