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The Way forward : insurance in an age of customer intimacy and internet of things

Recurso electrónico / electronic resource
Registro MARC
Tag12Valor
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003  MAP
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008  141022s2014 gbr|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎10
24514‎$a‎The Way forward‎$b‎: insurance in an age of customer intimacy and internet of things
260  ‎$a‎London [etc.]‎$b‎Economist Intelligence Unit‎$c‎cop. 2014
500  ‎$a‎Sponsored by SAP
520  ‎$a‎Despite having been one of the first industries to use data processing on a large scale, insurers have acquired a reputation of lagging technologically over the past decades. However, recent innovations around Big Data and analytics allow insurers to reassert themselves as leaders. Because of the nature of the business, insurers have already distinguished themselves in areas such as predictive modelling, and, now, because insurance is a customer-facing business, they are advancing rapidly in many consumer- related technologies. Insurance carriers traditionally organised themselves around policies and lines of business but have increasingly moved towards a stronger consumer orientation in the age of e-commerce. Insurers¿ efforts to meet expectations set by other industries have also accelerated with the advent of smart devices and anytime-anywhere computing. Combined with advances in data processing, the proliferation of these and other devices has enabled vastly expanded sharing, collection and analysis of data
650 4‎$0‎MAPA20080590567‎$a‎Empresas de seguros
650 4‎$0‎MAPA20080593483‎$a‎Servicio al cliente
650 4‎$0‎MAPA20080589189‎$a‎Atención al cliente
650 4‎$0‎MAPA20080586546‎$a‎Nuevas tecnologías
650 4‎$0‎MAPA20080583897‎$a‎Cambio tecnológico
650 4‎$0‎MAPA20120007895‎$a‎Dispositivos móviles
650 4‎$0‎MAPA20080626150‎$a‎Recogida de datos estadísticos
650 4‎$0‎MAPA20080588434‎$a‎Toma de decisiones
650 4‎$0‎MAPA20080578848‎$a‎Análisis de datos
650 4‎$0‎MAPA20150010735‎$a‎Internet de las cosas
7102 ‎$0‎MAPA20080449490‎$a‎Economist Intelligence Unit
7102 ‎$0‎MAPA20080434632‎$a‎SAP AG