The Innovation game : why and how businesses are investing in innovation centers

<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
  <record>
    <leader>00000cam a22000004b 4500</leader>
    <controlfield tag="001">MAP20150027375</controlfield>
    <controlfield tag="003">MAP</controlfield>
    <controlfield tag="005">20220912144804.0</controlfield>
    <controlfield tag="008">150826s2015    gbr||||       ||| ||eng d</controlfield>
    <datafield tag="040" ind1=" " ind2=" ">
      <subfield code="a">MAP</subfield>
      <subfield code="b">spa</subfield>
      <subfield code="d">MAP</subfield>
    </datafield>
    <datafield tag="084" ind1=" " ind2=" ">
      <subfield code="a">922.111</subfield>
    </datafield>
    <datafield tag="245" ind1="1" ind2="4">
      <subfield code="a">The Innovation game</subfield>
      <subfield code="b"> : why and how businesses are investing in innovation centers</subfield>
      <subfield code="c">Brian Solis... [et al.]</subfield>
    </datafield>
    <datafield tag="260" ind1=" " ind2=" ">
      <subfield code="a">[S.l.]</subfield>
      <subfield code="b">Capgemini Consulting</subfield>
      <subfield code="c">cop. 2015</subfield>
    </datafield>
    <datafield tag="520" ind1=" " ind2=" ">
      <subfield code="a">Why should companies launch innovation centers? -The anatomy of innovation centers - The size of the innovation center prize - Innovation centers: the different categories - Who is investing in innovation centers? - How can innovation centers successfully scale the slippery slope of digital innovation? - The road ahead</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080554866</subfield>
      <subfield code="a">Innovación</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080606091</subfield>
      <subfield code="a">Estrategia empresarial</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080556709</subfield>
      <subfield code="a">Tecnología</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080585532</subfield>
      <subfield code="a">Gestión del cambio</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080588700</subfield>
      <subfield code="a">Visión empresarial</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20150014146</subfield>
      <subfield code="a">Solis, Brian</subfield>
    </datafield>
    <datafield tag="710" ind1="2" ind2=" ">
      <subfield code="0">MAPA20080436452</subfield>
      <subfield code="a">Capgemini</subfield>
    </datafield>
  </record>
</collection>