The Age of collaboration : startups and corporates need each other!

<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd">
  <record>
    <leader>00000cam a22000004b 4500</leader>
    <controlfield tag="001">MAP20160017458</controlfield>
    <controlfield tag="003">MAP</controlfield>
    <controlfield tag="005">20160530145906.0</controlfield>
    <controlfield tag="008">160530s2016    usa||||       ||| ||eng d</controlfield>
    <datafield tag="040" ind1=" " ind2=" ">
      <subfield code="a">MAP</subfield>
      <subfield code="b">spa</subfield>
      <subfield code="d">MAP</subfield>
    </datafield>
    <datafield tag="084" ind1=" " ind2=" ">
      <subfield code="a">922.111</subfield>
    </datafield>
    <datafield tag="100" ind1="1" ind2=" ">
      <subfield code="0">MAPA20160007312</subfield>
      <subfield code="a">Schättgen, Nicolai</subfield>
    </datafield>
    <datafield tag="245" ind1="1" ind2="4">
      <subfield code="a">The Age of collaboration</subfield>
      <subfield code="b">: startups and corporates need each other!</subfield>
      <subfield code="c">Nicolai Schättgen, Susanna Mur</subfield>
    </datafield>
    <datafield tag="260" ind1=" " ind2=" ">
      <subfield code="a">Boston [etc.]</subfield>
      <subfield code="b">Arthur D. Little</subfield>
      <subfield code="c">cop. 2016</subfield>
    </datafield>
    <datafield tag="500" ind1=" " ind2=" ">
      <subfield code="a">En port. : Match-Maker Ventures</subfield>
    </datafield>
    <datafield tag="520" ind1=" " ind2=" ">
      <subfield code="a">The report is structured in five main sections. The first chapter describes the new innovation reality and the importance of startups in it as well as challenges that corporates face. In chapter two we illustrate the challenges that startups encounter when they scale, especially in Europe. How these problems can be solved is set forth in the third chapter, which deals with startup-corporate collaboration, its importance and advantages, and the best suited vehicle to create mutual business impact  Corp-Up. The following chapters deliver practitioner tips and guidelines on how to successfully set up and manage it: Chapter four is primarily aimed towards corporates, and chapter five to startups</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20150008961</subfield>
      <subfield code="a">Startups</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080565206</subfield>
      <subfield code="a">Corporaciones</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080586546</subfield>
      <subfield code="a">Nuevas tecnologías</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20140027125</subfield>
      <subfield code="a">Economía colaborativa</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20080599881</subfield>
      <subfield code="a">Alianzas estratégicas</subfield>
    </datafield>
    <datafield tag="650" ind1=" " ind2="4">
      <subfield code="0">MAPA20110024864</subfield>
      <subfield code="a">Modelos de negocio</subfield>
    </datafield>
    <datafield tag="700" ind1="1" ind2=" ">
      <subfield code="0">MAPA20160007336</subfield>
      <subfield code="a">Mur, Susanna</subfield>
    </datafield>
    <datafield tag="710" ind1="2" ind2=" ">
      <subfield code="0">MAPA20080440602</subfield>
      <subfield code="a">Arthur D. Little</subfield>
    </datafield>
    <datafield tag="710" ind1="2" ind2=" ">
      <subfield code="0">MAPA20160007329</subfield>
      <subfield code="a">Match-Maker Ventures</subfield>
    </datafield>
  </record>
</collection>