Pesquisa de referências

Setting objectives and measuring digitalization in financial services : It¿s time to re-examine the facts and adjust the course

Recurso electrónico / Electronic resource
MAP20160020311
Setting objectives and measuring digitalization in financial services : It¿s time to re-examine the facts and adjust the course / Pedro Fernández-Olano... [et al.]. — Boston [etc.] : Arthur D. Little, cop. 2016
(Viewpoint)
Sumario: Financial companies are investing in digitalization to improve operational costs and meet client expectations, but few can claim success. In this viewpoint we argue that a vast majority of companies seem to have started digitalizing themselves aimlessly, with no clear objectives of how they want to move forward. It¿s time to re-examine the facts and adjust the course
1. Servicios financieros . 2. Digitalización . 3. Conectividad . 4. Movilidad . 5. Mercado de seguros . 6. Banca . 7. Servicio al cliente . 8. Métodos cuantitativos de medida . I. Fernández-Olano, Pedro . II. Arthur D. Little .