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MAP20170005421New horizons : how diverse growth strategies can advance digitalisation in the insurance industry / Willis Towers Watson. — [New York] : Willis Towers Watson, 2016Sumario: The times are not just changing they have changed. And the insurance industry needs to adapt to the new digital landscape. Organisations must deliver an innovative and future-proof digital transformation strategy or they risk becoming obsolete. This survey shows that many firms acknowledge the need to move fast to transform themselves digitally. And they are utilising a range of options to get there internal research and development; internal and external venture arms; partnerships and M&A or, more likely, a mixture of all these routes. Moreover, this survey shows inorganic growth via partnerships, minority stakes or outright acquisition will increase in the near future. This means that companies need to have the skills to adapt and to integrate innovative start-ups. And this will involve a change of culture and strategy1. Mercado de seguros. 2. Empresas de seguros. 3. Digitalización. 4. Desarrollo empresarial. I. MergerMarket.