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Using data to defend your territory : data use roundtable

Recurso electrónico / Electronic resource
Registro MARC
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100  ‎$0‎MAPA20160014204‎$a‎Kirkman, Will
24510‎$a‎Using data to defend your territory‎$b‎: data use roundtable‎$c‎Will Kirkman
520  ‎$a‎lnsurers have been exploiting data far decades to underwrite risks. Could they use that know-how to market their products better - and stop tech giants from taking their customers?
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20080578848‎$a‎Análisis de datos
650 4‎$0‎MAPA20140022717‎$a‎Big data
650 4‎$0‎MAPA20080554866‎$a‎Innovación
7730 ‎$w‎MAP20170035732‎$t‎Insurance post‎$d‎London : Infopro Digital Insurance Information , 2016-2022‎$g‎02/04/2018 Año 2018 Número 4 - abril , p. 44-47