Insurers testing new analytics frontiers face meaningful change : what does this mean for the industry and its customers?

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      <subfield code="a">Data and advanced analytics are the new frontiers of change, transforming insurance company operations and the customer experience. The promise of valuable new customer and risk insights yielding competitive advantage is becoming more of a reality because of multiple new data sources, including unstructured internal information, the Internet of Things (IoT), driver and home telematics, social media, wearables and open source web data. In tandem, evolving analytics techniques  web scraping, artificial intelligence (AI), machine learning, intelligent automation and InsurTech innovation  that examine data culled from these rich new information sources are drawing insurers' interest</subfield>
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