Centro de Documentacion de Fundación MAPFRE - P&C insurance consumer portals need emerging technologies to drive deeper engagement

Publicação: Stamford, CT : Gartner, 2018Descrição física: 12 p.Notas: Sumario: Most P&C insurers' personal lines consumer portals currently lack the self-service capabilities needed to drive deeper engagement and competitive differentiation. CIOs will need to adopt new and emerging technologies to enable next-generation portals to support more complex interactions.Materia / lugar / evento: Mercado de seguros Desarrollo tecnológico Portales de internet Comportamiento del consumidor Engagement Seguro de daños patrimoniales Estados Unidos Otros autores: Gill, Sham
Gartner
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