Digital agendas in the insurance industry : the importance of comprehensive approaches

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<dc:creator>Bohnert, Alexander</dc:creator>
<dc:creator>Fritzsche, Albrecht</dc:creator>
<dc:creator>Gregor, Shirley</dc:creator>
<dc:date>2019-01-01</dc:date>
<dc:description xml:lang="es">Sumario: With a growing awareness of the potential of innovation provided by digital technology, insurance companies have increasingly adopted digital agendas in their business activities. Our paper studies the relationship between the expression of a digital agenda in annual reports and the business performance of 41 publicly-traded European insurance companies for the time period from 2007 to 2017. Our findings show a positive relationship, which is particularly strong in cases where companies take a comprehensive approach by addressing digital technology both in the context of internal activities within their own organisation and external activities in connection with customers and business partners</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/167231.do</dc:identifier>
<dc:language>spa</dc:language>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Modelos de negocio</dc:subject>
<dc:subject xml:lang="es">Empresas de seguros</dc:subject>
<dc:subject xml:lang="es">Transformación digital</dc:subject>
<dc:subject xml:lang="es">Análisis empírico</dc:subject>
<dc:subject xml:lang="es">Evolución del seguro</dc:subject>
<dc:subject xml:lang="es">Mercado de seguros</dc:subject>
<dc:subject xml:lang="es">Unión Europea</dc:subject>
<dc:type xml:lang="es">Artículos y capítulos</dc:type>
<dc:title xml:lang="es">Digital agendas in the insurance industry : the importance of comprehensive approaches</dc:title>
<dc:relation xml:lang="es">En: Geneva papers on risk and insurance : issues and practice. - Geneva : The Geneva Association, 1976- = ISSN 1018-5895. - 01/01/2019 Volumen 44 Número 1 - enero 2019 , p. 1-19</dc:relation>
<dc:coverage xml:lang="es">Unión Europea</dc:coverage>
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