Centro de Documentacion de Fundación MAPFRE - Painting a masterpiece with social data

MAP20190021968

Painting a masterpiece with social data. — Glasgow : The Social Intelligence Lab, 2019

92 p.

Sumario: We wanted to find out more about their current social data analysis practices, structures, integrations, challenges, and their opinion on the future of the social intelligence industry. 267 social data analysis professionals responded to our survey, and after removing those who work with social data analysis technologies, we analysed 204 responses. We're using this data to help companies at all levels of social data analysis maturity to successfully transform and get more measurable brand value from social data. We hope you find it valuable

1. Big data . 2. Inteligencia social . 3. Management estratégico .