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Study on consumers'decision making in insurance services : a behavioural economics perspective : final report

Recurso electrónico / Electronic resource
Registro MARC
Tag12Valor
LDR  00000cam a22000004b 4500
001  MAP20190033879
003  MAP
005  20240624085642.0
008  191213s2017 bel|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎219
24510‎$a‎Study on consumers'decision making in insurance services‎$b‎: a behavioural economics perspective : final report‎$c‎prepared by London Economics, Ipsos and VVA Europe
260  ‎$a‎Brussels‎$b‎European Comission‎$c‎2017
520  ‎$a‎The study had a threefold objective: Collecting data and evidence, testing a range of remedies to improve consumer decision-making and interest in cross-border offers, and estimating savings consumers could make. The preparatory phase involved the collection of qualitative and quantitative evidence on both demand for and supply of insurance and explored barriers and drivers of cross-border purchases, to support the design of the experimental phase; it consisted of desk-based research, stakeholder interviews, and focus groups. Task 2 involved a consumer survey conducted in conjunction with behavioural experiments, to provide quantitative evidence on consumers' experiences in the market, the impact of contract features and the presentation of information on consumers' decision-making, the interplay between contract features and behavioural traits, and consumers' interest in and barriers to purchasing insurance cross-border. In particular, the experiments tested the effectiveness of remedies to improve consumer decision-making. The survey examined respondents' behavioural characteristics, experience, and comprehension. Task 3 used the data and evidence collected to estimate potential savings for consumers that better choices may allow for the products studied. The study conclusions and recommendations address a number of general and cross-border insurance issues, such as the provision of information to consumers, the purchasing process, and levels of awareness and understanding
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20080624019‎$a‎Comportamiento del consumidor
650 4‎$0‎MAPA20080588434‎$a‎Toma de decisiones
650 4‎$0‎MAPA20100050965‎$a‎Ventas transfronterizas
651 1‎$0‎MAPA20080640255‎$a‎Unión Europea