The Next generations and insurance : understanding buying behaviours and preferences of younger adults
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Tag | 1 | 2 | Valor |
---|---|---|---|
LDR | 00000cam a22000004b 4500 | ||
001 | MAP20200001072 | ||
003 | MAP | ||
005 | 20200124130127.0 | ||
008 | 200116s2018 gbr|||| ||| ||eng d | ||
040 | $aMAP$beng$dMAP | ||
084 | $a219 | ||
245 | 1 | 4 | $aThe Next generations and insurance$b: understanding buying behaviours and preferences of younger adults |
260 | $aBrighton$bApplied Systems UK$ccop. 2018 | ||
300 | $a20 p. | ||
520 | $aAs previous generations retire and move to a life stage in which they consume fewer products and services, younger millennial and Gen Z adults between the ages of 18 and 38 are becoming more relevant to the insurance industry in terms of size and spending power. As a technology partner, we consider it our responsibility to inform insurance brokers about the latest industry trends. By imparting this knowledge, we strive to empower brokers to take advantage of new business models and servicing options by meeting the needs of the changing consumer that will make their businesses profitable | ||
650 | 4 | $0MAPA20160011753$aGeneración Z | |
650 | 4 | $0MAPA20080544348$aJóvenes | |
650 | 4 | $0MAPA20160000917$aMillennials | |
650 | 4 | $0MAPA20080586294$aMercado de seguros | |
650 | 4 | $0MAPA20120004092$aCultura aseguradora | |
650 | 4 | $0MAPA20080611880$aPerspectivas del seguro | |
710 | 2 | $0MAPA20170008910$aApplied Economics & Management Research Group | |
856 | $qRecurso electrónico | ||
856 | $yMÁS INFORMACIÓN$umailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A |