State of marketing : insights and trends from nearly 7,000 senior marketers leading through change

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<rdf:Description>
<dc:creator>Salesforce Research</dc:creator>
<dc:date>2020</dc:date>
<dc:description xml:lang="es">Sumario: Data in this report is from a double-blind survey conducted from January 8 through February 11, 2020, that generated 6,950 responses from full-time marketing leaders  those holding a manager or higher leadership role. Respondents include marketers from B2B, B2C, and B2B2C companies across North America, Latin America, Asia Pacific, Europe, the Middle East, and Africa.</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/172058.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>Salesforce Research</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Marketing</dc:subject>
<dc:subject xml:lang="es">Directivos de empresas</dc:subject>
<dc:subject xml:lang="es">Experiencia del cliente</dc:subject>
<dc:subject xml:lang="es">Innovación empresarial</dc:subject>
<dc:subject xml:lang="es">Tendencias</dc:subject>
<dc:subject xml:lang="es">Encuestas</dc:subject>
<dc:subject xml:lang="es">COVID-19</dc:subject>
<dc:subject xml:lang="es">Pandemias</dc:subject>
<dc:type xml:lang="es">Livros</dc:type>
<dc:title xml:lang="es">State of marketing : insights and trends from nearly 7,000 senior marketers leading through change</dc:title>
<dc:format xml:lang="es">88 p.</dc:format>
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