Guide insurance customers to safety and well-being : what consumers want in personal digital marketplaces
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| LDR | 00000cam a22000004b 4500 | ||
| 001 | MAP20230003930 | ||
| 003 | MAP | ||
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| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a217 | ||
| 100 | 1 | $0MAPA20210004360$aSaldanha, Kenneth | |
| 245 | 1 | 0 | $aGuide insurance customers to safety and well-being$b: what consumers want in personal digital marketplaces$cKenneth Saldanha, Todd Staehle |
| 260 | $aDublín$bAccenture$c2021 | ||
| 300 | $a13 p. | ||
| 520 | $aA mature and historically stable industry, insurance has operated on established, reliable business strategies and methods. But when digital technology really began to take hold with consumers, it upended traditional insurance models. The good news is that the same technology disrupting insurers can be used to grow their business, ensuring relevance and the personalized insurance experience consumers want. | ||
| 522 | $aInternacional | ||
| 650 | 4 | $0MAPA20080590567$aEmpresas de seguros | |
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| 650 | 4 | $0MAPA20190001328$aMárketing de la empresa de seguros | |
| 650 | 4 | $0MAPA20110017224$aConsumidores | |
| 650 | 4 | $0MAPA20080573744$aBienestar | |
| 650 | 4 | $0MAPA20150006509$aExperiencia del cliente | |
| 650 | 4 | $0MAPA20110021368$aPersonalización de productos | |
| 700 | 1 | $0MAPA20210004377$aStaehle, Todd | |
| 710 | 2 | $0MAPA20080436353$aAccenture | |
| 856 | 0 | 0 | $yMÁS INFORMACIÓN$u mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A |