Top trends to watch in 2024 : 9 ways media, commerce, and the AI revolution will reshape the market in the new year

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      <subfield code="a">t's hard to imagine that 2024 will be as transformative as 2023but it might be. Between broader adoption of generative AI (genAI), a constantly evolving media and regulatory landscape, and new forms of commerce, 2024 will keep companies on their toes. This report covers the top nine trends to watch in 2024</subfield>
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