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Centro de Documentação

El Futuro del marketing en la era post Internet

 
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<title>Futuro del marketing en la era post Internet</title>
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<namePart>Molenaar, Cor</namePart>
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<abstract>Internet ha transformado el mundo -- Cómo encontrar su mercado electrónico -- Qué puede hacer Internet y qué no -- Cómo lograr lo mejor de Internet -- La importancia de centrarse en el cliente cibernético -- El mercado digital -- No todos somos iguales en Internet -- Las opciones estratégicas: ganar o perder -- Piénselo y hágalo</abstract>
<note type="statement of responsibility">Cor Molenaar ; pról. de Nicolas Molenaar</note>
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<topic>Competencia</topic>
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