Centro de Documentacion de Fundación MAPFRE - Dimensions of corporate strategy : selected readings

Publicação: Pennsylvania : Insurance Institute of America, 1983Descrição física: XVII, 619 p. ; 23 cmNotas: Sumario: Corporations and the changing environment -- Managing public issues -- A view of the future -- Another look at regional U.S. growth -- The financial services revolution -- Articulated turbulence: the effect of regulatory agencies on corporate responses to social change -- Scanning the regulatory environment -- Forecasting and management -- Financial models for corporate planning -- Repression and econometric techniques for insurers -- Relating opportunities to resources -- Defining corporate strengths and weaknesses -- How to conduct an industry analysis competitive positioning -- Strategy marketing -- Product planning and development -- Data processing in insurance companies -- Systems development -- Humen Resource plannning.Materia / lugar / evento: Empresas de seguros Management Estrategia empresarial Otros autores: Gibbons, Robert J.
Insurance Institute of America
Outras classificações: 21Números normalizados: ISBN 0-89462-016-9

Direitos: In Copyright (InC)

Referencias externas:

Exemplares:

FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Assinatura: 21-DIM-DIM — Nº de registro: 000308

Empréstimo:

Disponível

FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Assinatura: 21-DIM-DIM — Nº de registro: 010788

Empréstimo:

Disponível