Reinvent your company

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      <subfield code="a">Reinvent your company</subfield>
      <subfield code="c">by Gary Hamel</subfield>
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      <subfield code="a">Here are ten rules for designing a culture that inspires innovation: 1.- Set unreasonable expectations ;  2.- stretch your  business definition ; 3.- create a cause, not a business ; 4.- listen to a new voices ; 5.- design an open market for ideas ; 6.- offer an open market of capital ; 7.- open up the market for talent ; 8.- lower the risks of experimentation ; 9.- make like a cell -divide an divide ; 10.- pay your innovators well - really well</subfield>
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      <subfield code="g">nº 12, June 12, 2000 ; p. 105-120</subfield>
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