Negotiating lessons from the browser wars
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| 001 | MAP20071502700 | ||
| 003 | MAP | ||
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| 008 | 021003e20020621usa|||| | |00010|eng d | ||
| 040 | $aMAP$bspa | ||
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| 100 | 1 | $0MAPA20080232672$aSebenius, James K. | |
| 245 | 1 | 0 | $aNegotiating lessons from the browser wars$cJames K. Sebenius |
| 520 | 8 | $aThis article describes the struggle involving Netscape, Microsoft and AOL over Internet browser since 1996 | |
| 610 | 2 | 1 | $0MAPA20080436087$aNetscape |
| 610 | 2 | 1 | $0MAPA20080444686$aMicrosoft Corporation |
| 610 | 2 | 1 | $0MAPA20080439804$aAmerican Online |
| 650 | 1 | 1 | $0MAPA20080546991$aEmpresas |
| 650 | 1 | 1 | $0MAPA20080547738$aInternet |
| 650 | 0 | 1 | $0MAPA20080559694$aNegociación |
| 650 | 1 | 1 | $0MAPA20080568863$aEstados Unidos |
| 650 | $0MAPA20080595296$aComercio electrónico | ||
| 773 | 0 | $wMAP20077000185$dBoston$gnº 4,Vol. 43, Summer 2002 ; p. 43-50$tSloan Management Review |