MAP20071502949 Feng, Flora W. Getting your IP hose in order / Flora W. Feng, Matthew J. Golden The article explains intellectual property (IP) is a value resides in nontangible assets. A organization needs to be able to describe its technology and intellectual property rights that give it exclusivity in that technology, as well as any potential liabilities En: Risk Management. - New York. - nº 7, July 2002 ; p. 40-44 1. Propiedad intelectual . 2. Innovación empresarial . 3. Gerencia de riesgos . 4. Estrategia empresarial . 5. Riesgos intangibles . 6. Litigios . I. Golden, Matthew J. . II. Risk and Insurance Management Society . III. Título.