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Competitive pressure systems mapping and managing multimarket contact

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040  ‎$a‎MAP‎$b‎spa
084  ‎$a‎922.111.2
1001 ‎$0‎MAPA20120002623‎$a‎D'Aveni, Richard A.
24510‎$a‎Competitive pressure systems mapping and managing multimarket contact‎$c‎Richard A. D'Aveni
5208 ‎$a‎Managers typically think that the competitive pressure their companies experience is solely tha result of the behavior of their rivals. The article explains how mapping the system of pressures in which they operate, they can make the optimal choice of competitors, allies and markets to gain superior strategic influence over the evolution of their industry and their organization's role in it
65011‎$0‎MAPA20080600938‎$a‎Dirección de empresas
65011‎$0‎MAPA20080617868‎$a‎Planificación estratégica
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
65011‎$0‎MAPA20080603977‎$a‎Sistemas de dirección
65011‎$0‎MAPA20080594312‎$a‎Ventaja competitiva
65001‎$0‎MAPA20080590048‎$a‎Cultura empresarial
7730 ‎$w‎MAP20077000185‎$d‎Boston‎$g‎nº 1,Vol. 44, Fall 2002 ; p. 39-49‎$t‎Sloan Management Review