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The Great leap : driving innovation from the base of the pyramid
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MAP20071503010
Hart, Stuart L ‌
The Great leap : driving innovation from the base of the pyramid / Stuart L. Hart, Clayton M. Christensen
The article explains how can take a great leap to the base of the pyramid, it will be giving a chance for sustained corporate growth while also helping to lift the poor out of poverty and opening the way to sustainable growth for the global economy
En: Sloan Management Review. - Boston. - nº 1,Vol. 44, Fall 2002 ; p. 51-56
1. Estructura económica ‌. 2. Globalización de la economía ‌. 3. Dirección de empresas ‌. 4. Innovación empresarial ‌. 5. Pobreza ‌. 6. Acción social de la empresa ‌. 7. Política empresarial ‌. I. Christensen, Clayton M ‌. II. Título.