Centro de Documentacion de Fundación MAPFRE - Launching a world-class joint venture

MAP20071505108

Launching a world-class joint venture / James Bamford, David Ernst, David G. Fubini

50 billion in combined annual revenues.So it's become clear to many companies tha alliances and contractual alliances can be ideal for managing risk in uncertain markets, and injecting newfound entrepreneurial spirit into maturing businesses. More than 5,000 Joint Ventures, and many more contractual alliances, have been launched worldwide in the past five years. The largest 100 JVs currently represent more than

En: Harvard business review. - Boston. - February 2004 ; p. 91-100

1. Estrategia empresarial . 2. Alianzas estratégicas . 3. Asociaciones empresariales . I. Ernst, David . II. Fubini, David G . III. Título. IV. Título: Harvard Business Review.